King of Prussia, July 14, 2015 /PRNewswire/ — Mercury Media, Value Group Direct, and Good2Go Auto Insurance combine forces to reach more auto insurance consumers.
“Mercury Media is pleased to announce a new partnership with Value Group Direct and Good2Go Auto Insurance. Good2Go has the reputation for providing the quickest car insurance quote in the industry, and our direct response media services will help take this message to the next level. We have a strong industry reputation for providing high-quality DRTV buying, reporting, and analytic services, which was reinforced during our initial meeting with Value Group Direct and Good2Go. Before the end of our first meeting, Joe DeLago, CEO of Good2Go, was so impressed with Mercury’s services he gave Value Group Direct the go-ahead to bring us onboard,” says Gina Pomponi, Senior Vice President of Mercury Media.
“Good2Go Auto Insurance specializes in offering affordable coverage to help uninsured drivers get the low cost car insurance they need to drive legally. We are looking forward to working with two companies that have the expertise to get our message to more consumers,” says Joe DeLago, CEO of Good2Go.”
About Mercury Media:
Mercury Media is the largest privately owned, full service direct response media agency in the country with offices in Santa Monica, CA, Philadelphia, PA, New York, NY and Framingham, MA. Established in 1989, Mercury Media specializes in long form, short form, digital and Hispanic direct response advertising and is committed to providing its clients with best-in-class measured media solutions across multiple platforms to achieve their strategic objectives and maximize their return on investment. By leveraging its unparalleled experience in direct response media and cutting edge analytics, the agency develops and executes innovative media campaigns that deliver superior results. For additional information, contact Gina Pomponi at 484-804-7715 or gpomponi@mercurymedia.com, or visit: www.mercurymedia.com.
About Good2Go Auto Insurance:
Based in Atlanta, GA, Good2Go® is a member of American Independent Companies, which offers affordable car insurance online to help uninsured drivers get the car insurance they need to drive legally. Good2Go® specializes in minimum liability car insurance, and offers collision and comprehensive coverage. For more information, contact Joe DeLago at 215-391-4436 or visit www.good2go.com.
About Value Group Direct:
Based in Paoli, PA, Value Group Direct, LLC is a full-service advertising agency specializing in direct response marketing. Solutions include strategic planning; creative & design; direct mail production; media planning, buying & analysis; and database marketing and segmentation. Agency staff is expert in verticals such as insurance & financial services; demographics such as seniors/ boomers; and specialized marketing approaches including affinity marketing and targeted offline lead generation. Contact Angela Daisy at 610-251-2561 or visit www.valuegroupdirect.com.